Childhood Dream
Client: SoFi | Production Company: Little Prince Productionss | Market: National Broadcast
I couldn’t have been more excited to see the SoFi campaign evolve from Jayson Tatum to Justin Herbert. Building a football field inside of an airplane hangar was a fun challenge for us, but my focus was on making the visual connection between Justin’s youth and his current status as one of the NFL’s best passers. Through match cuts with similar framings and actions, I am really proud how this came out!